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B Business economics
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B.07 Marketing
>
B.07.03 Pricing strategy
TÉRMINO PREFERIDO
B.07.03
B.07.03 Pricing strategy
TIPO
Thsys
CONCEPTO GENÉRICO
B.07
B.07 Marketing
CONCEPTOS ESPECÍFICOS
Demand-side management
Dumping
Low-cost strategy
Loyalty program
Marginal cost pricing
Mark-up pricing
Price discrimination
Price
Price leadership
Price response function
Pricing strategy
Rebate
Resale price maintenance
Revenue management
Terms and conditions
Trade credit
Warranty
NOTATION
B.07.03
EN OTRAS LENGUAS
B.07.03 Preismanagement
German
URI
http://zbw.eu/stw/thsys/70040
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