STW Thesaurus for Economics

Lengua del contenido

B Business economics > B.07 Marketing > B.07.01 Marketing management > Customer recovery

B Business economics > B.07 Marketing > B.07.01 Marketing management > Relationship marketing > Customer recovery

B Business economics > B.07 Marketing > Marketing > Relationship marketing > Customer recovery

TÉRMINO PREFERIDO

Customer recovery

TIPO

Descriptor

CONCEPTO GENÉRICO

CONCEPTOS RELACIONADOS

Switching behaviour

ETIQUETA ALTERNATIVA

Churn management
Customer churn

EN OTRAS LENGUAS

Kundenrückgewinnung	alemán
Kundenabwanderung

URI

http://zbw.eu/stw/descriptor/29795-4

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