STW Thesaurus for Economics

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W Economic sectors > W.21 Business Services > W.21.02 Advertising industry and opinion polling > Promotional materials

B Business economics > B.07 Marketing > B.07.04 Marketing communications > Promotional materials

W Economic sectors > W.21 Business Services > W.21.02 Advertising industry and opinion polling > Advertising > Promotional materials

B Business economics > B.07 Marketing > B.07.04 Marketing communications > Advertising > Promotional materials

TÉRMINO PREFERIDO

Promotional materials

TIPO

Descriptor

CONCEPTO GENÉRICO

CONCEPTOS ESPECÍFICOS

Advertising music

ETIQUETA ALTERNATIVA

Promotional giveaways
Store flyers

EN OTRAS LENGUAS

Werbemittel	alemán
Werbeartikel
Warenprobe
Werbegeschenk
Handzettel

URI

http://zbw.eu/stw/descriptor/12841-1

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